Many network marketers are wondering if, in Squidoo, they can create lenses that showcase their particular MLM opportunities. The answer is, "Yes!" In Squidoo, almost anything goes!
Lenses are meant to position you as the expert, they're not a place to stick in an in-your-face sales pitch, which is what many uninformed network marketers do in Squidoo. If you know how to use the peer platform correctly, you can promote your MLM system and build a downline, educate your sign-ups, and convert sales - all from a network of lenses that are 100% free to use!
There are professional lens building services that are creating lenses for MLM professionals, which help them brand their business in Squidoo and the various search engines. In fact, network marketers comprise the bulk of their sales!
Here's just some of what a network marketer can do in Squidoo:
Build Trust
As a multi level marketing entrepreneur, you know just how skeptical people can be. They want to know who you are, how you can help them, and be able to reach out to you with their concerns.
In Squidoo lenses, you can do all of that. You can create a personal profile page that earns its own PageRank for the Google SERPs (Search Engine Results Pages). You can add an "About Me" module to each and every lens that you create. And you can add a "Contact Me" link so that they can follow up with you directly.
Promote Your Product
Many network marketers forget that in Squidoo, you're not there just to build a downline. You're there to sell the product! If you're in the health and wellness niche with your MLM opportunity, then build a lens about the health products and link to the products as well as the networking opportunity.
Build a Downline
Every network marketer is concerned with how to build a downline in Squidoo. They make it very easy for you to connect with others since that's the main purpose of the site - peer-to-peer influence!
Build your downline in Squidoo by empathizing with their needs first. Talk about why they're seeking an opportunity like yours, what it can do to change their lives, and why you feel it's the best opportunity available.
Educate your downline who does sign up with you and let them know you won't be abandoning them along the way. Teach them through your lenses how to build their own downline and how to sell products in Squidoo, just like you are!
MLM is certainly not against the rules in Squidoo, but what the site does welcome are those who provide value to the content needs of its visitors. If you're not skilled at writing this type of social content, contact lens building professionals who specialize in network marketing lenses at http://www.buildmylens.com - where you get 100% original content, images, and branding without having to tackle the learning curve of the site yourself.
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